VP – Merchandising & Operations

Assortment

• Define the assortment strategy across multiple categories including, but not limited to; apparel, footwear, accessories and lifestyle.
• Define positioning on each category vs other marketplaces and competitor websites and build clear priorities and plans for the team
• Set up clear and ambitious targets for the team: assortment coverage, exclusive products, sales performance, profitability
• Develop assortment strategy for standalone store and concessions.
• Ensure all processes are performed effectively
• Perform continuous competitor analysis
• Coordinate with Production and Marketplace teams to ensure content production and supply chain efficiency

 Trade Plan and Promotion

• • Be the best online partner in Thailand for the top suppliers, maintain qualitative day-to-day relationship with our suppliers
  • Design ambitious and differentiating plans with the suppliers to support the launch of new brands or new products
  • Define the onsite animation plan to improve differentiation and conversion, and coordinate with marketing for a qualitative execution
  • Steer the promotional plans including brand/product promotions, store promotions and online on-top promotions. Ensure a perfect execution in the promotion set up communication
  • Develop promotional strategies for seasonal items, key holiday events, and in-store events
  • Supervise team on the product selections for the home page, overall onsite merchandising and digital marketing campaigns
  • Coordinate with Performance Marketing team to maximize revenue and ROI for each category and brand
• Management and Operation
  • Organize, motivate and develop the team
  • Give clear directions to the team: targets, coordination with the Marketing & Operations team
  • Identifying operational inputs, processes, outputs and feedback, and use this transformation process to improve the operational systems, processes, and policies in support of the organisation’s mission
  • Be an E-commerce Operations champion for the online business to help lead the strategic development of the E-commerce activity

 Analysis

• • Analyse categories/brands and product performances - weekly
  • Analyse with marketing team trade plan and promotions performance - weekly
  • Train the team to identify short-term and mid-term action plans

• 5-10 years working experiences in online, retail, or merchandising skills
• Manager able to guide and develop teams Must have a strong desire to work in omni channel retail
• Good understanding of financial retail measurements such as sales, gross margin, and inventory productivity
• Very strong drive and will to make a difference
• Strong negotiating, problem solving, with proactive and positive working attitude
• Thai nationality with international background is preferred
• Analytical and detail-oriented, comfortable with numbers
• Excellent skills in Excel
• Good command in English and Thai, both writing and speaking
• Self-confidence, extroverted personality and proactive attitude
• Great knowledge of the local market & brands